iPad is undoubtedly a great tool for interactive presentations as this gadget can offer such valid advantages as:
· immense multimedia potential; it can be used for any videos, three-dimensional graphics, interactive stuff;
· you can either give the iPad to your client or fix it on a simple but elegant holder-stand;
· low price as the cost of buying of an iPad is comparable to the cost of just renting an interactive kiosk during an exhibition.
Thanks to the three-dimensional models that the presentation contained, ROCKWOOL managers were able to demonstrate in detail the ways and peculiarities of using company's products. Constant connection to the Internet via Wi-Fi allowed, choosing a certain type of product in the presentation, to visit the online calculators page on the ROCKWOOL website and estimate the required amount of material and the cost advantage of its use.
It should be noted that any interested exhibition participant had an opportunity to study more about the company, get acquainted with presentation materials, and most importantly to order products. The logical structure of presentation makes it easy to find the slides, visualizations and frames of interest.
Also, the interactive presentation was installed on information kiosks: universal ways of programming we use, allowed us to transfer the presentation to Windows platform without any additional expenses.
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