Creating a video is probably the most effective and thus popular way to communicate your ideas, brand value, products, and services. Why? There are several reasons for this:
First of all, relatively simple (and hence cheap) production process. Sometimes it could take a week (and even more) to create a just a second of complex computer graphics, when one second of a video clip takes exactly a second (truth to be told though, sometimes you have to film for hours to catch the right shot).
Moreover, it feels real. Camera captures things that exists in real world. People tend to trust visual information, so if you see a house, then it is already built. (It should be noted, that's not entirely true. Modern means of computer graphics have the power to insert non-existent objects into a real video, so the audience will not even notice)
Finally, its habitual character. Such things as virtual reality and serious games that represent novel techniques can scare some customers.
They say a picture's worth a thousand words. Advertising, corporate and marketing promo videos, production tutorials, etc.: various video solutions are used in almost all areas of business. They are especially effective combined with 5.1 surround sound audio system, which provides high-quality and realistic reproduction of speech, sound effects and music.
Today video production in commercials and movies usually goes hand in hand with computer graphics and visual effects. It is simply impossible to find a full-length movie or commercial without any computer processing; implementing computer graphics is widespread in presentation videos and educational films: it could be used for greater expressiveness and brightness of the footage or, in line with customer's desire, to remove some disturbing structure or hide old pipes in the shop with cutting-edge equipment.
Infographics also plays a great role in video production as in many cases presentation and information videos need some explanation. Of course, there is always a dubbing option, which is often not very convenient though. For example, it is usually quite noisy at exhibitions, and loud sounds disturb or even annoy visitors. In such cases infographics does not only help to present all the necessary information, but also makes it memorable (implying good quality infographics).
United 3D Labs experts will be happy to see you in our showroom, where we will demonstrate you the visuals and other solutions created by us, as well as discuss your ideas.
You can get to know United 3D Labs better if you visit About us section